Chapter 417: Chapter 417: The Young Madam is So Handsome and Beautiful, She’s Enchanting Chapter 417: Chapter 417: The Young Madam is So Handsome and Beautiful, She’s Enchanting The next day, Xia Weibao arrived at Hongtu, and Xia Shi and the others had also arrived.
All of them were downcast.
Indeed, with “Allure” performing so dismally, no one was in the mood.
“There’s no need to worry, ‘Allure’ is of quality, and it will catch fire sooner or later,” Xu Jiayang consoled, though somewhat lacking in confidence.
Xia Shi’s gaze was sharp, “No, we can’t afford to wait. ‘Allure’ has only thirty episodes, and it can be finished in three weeks. If it doesn’t catch fire before that, it will truly sink into oblivion. We can’t just sit back and wait for doom!”
“I agree with Sister Xia Shi, we must take the initiative!”
“What can you do?” Leng Yan ruffled his hair.
It was so frustrating, his goddess was in trouble.
“Create hype,” Xia Shi said, “Promotions alone won’t work. ‘Deep Palace’ is suppressing us on all fronts; no matter how much we promote, we can’t compete with them. So, we must rely on creating hype.”
Creating hype is a common practice in the entertainment industry and the fastest way to increase visibility.
But it’s also the most despised method.
One misstep, and the situation could worsen.
“I’m not too keen on that idea,” Xu Jiayang frowned, “A big reason why ‘Allure’ is being rejected by so many people is due to excessive hype. It’s been hyped from the start of production, giving people the impression of a poorly made show.”
“Therefore, we need to make a bold move–cut the ground from under their feet!”
“Allure” is different from other dramas that rise through hype.
“Allure” is of quality; it’s just been suppressed.
If we can just tear open a gap, let “Allure” break free from its predicament, it can surely soar to great heights!
“How are you thinking of doing it?” Xu Jiayang wondered.
Xia Shi shook her head, “I haven’t figured it out yet. This needs to be carefully planned.”
After all, they only had one chance to turn things around and had to give it their all!
Xia Weibao thought for a moment, “Hype alone is not enough; we also need to drive traffic.”
Hype only increases popularity, but if the audience doesn’t flow in, even the hottest buzz is useless.
We must focus on both popularity and traffic.
“Then Sister Xia Shi, you handle the hype, and I’ll find a way to drive traffic,” Xia Weibao said.
“We’d best get things sorted out this week. ‘Allure’s’ plot progresses too fast; with ten episodes a week, next week Li Qingcheng and Li Qingguo will return in disguise to seek their revenge.
When entering the climax, it’s the peak time for topicality.”
Watching Xia Weibao and Xia Shi making decisions back and forth and then walking out side by side,
Leng Yan and Xu Jiayang, who were left out of the loop, “…”
“Do you feel like we’re redundant?”
Xu Jiayang glanced sideways at Leng Yan, “No, it’s just you who are redundant.”
When Xia Weibao returned to Lu Garden, she was immediately surrounded by a bunch of maids.
“Madam, ‘Allure’ is so good to watch.”
“Yes, yes, Madam, you and the Second Miss were amazing in it.”
“It’s just so frustrating though, seeing the Li Family suppressed at every turn; I really want to see a comeback.”
“Indeed, Madam, do you have any spoilers? We can’t get enough…”
Her Majesty the Empress, surrounded by a group of beauties, was very happy, walking to the living room with one on each arm.
“You’ve all watched it?”
“Yes, we’ve watched it, it’s very good, and don’t worry about what’s said online, Madam.”
“So what made you watch it?”
Understanding the audience’s mentality was essential in strategizing to drive traffic.
“Of course, it was for you, Madam. You are so beautiful and cool; you totally captivated us.”
The young maid said, her face blushing slightly, looking quite bashful.
Xia Weibao paused in her step, then smiled.