Chapter 279: Dinner (5)
High-end luxury brands carry an inherent prestige, and even if you’re a top influencer, if your public image is seen as down-to-earth, you might still have no chance of endorsing such a luxury brand.
This was a fashion feast, and in the afternoon, a bunch of celebrities were gathered for a show, but the evening held a business dinner, inviting business figures. This wasn’t a place just anyone could enter, apart from spokespersons, ambassadors for various lines, and a miscellaneous mix of preferred collaborating artists, as well as prestigious elders with clout and gravitas.
Xia Siyu was the brand’s spokesperson for the Asia-Pacific region. The brand favored Xia Siyu for a simple reason: her English fluency, especially in Italian.
A high percentage of luxury brands hail from France and Italy, and she happened to be the spokesperson for an Italian brand.
Sometimes, internationally, it’s not about how amazing your acting skills are or how high your status is but just because you can speak a foreign language fluently, you can rival others’ decades of effort.
Upon her arrival, as the brand’s spokesperson, she received exceptional treatment. Even though many cinema veterans were present, their poor English and lack of Italian meant that the president of the Asia-Pacific region was accompanied by her.
Xia Siyu was accustomed to grand occasions. Although her mother had retired from acting after her birth, she occasionally met a few of her mother’s superstar friends. Even though she didn’t grow up in the Xia Family, her father Xia Youbiao had also created opportunities for her to mingle in various circles in Europe and China since she was young.
Many stars, who wield great influence in China, might become unconfident when faced with foreigners speaking English. She was different; she wasn’t afraid at all. With an inherent familiarity and an “I’m the best” presence, she interacted with everyone on equal footing.
Although she had a fiery temper and spoke her mind, she unexpectedly hit it off with foreigners. Many people simply prefer it when you speak frankly, without hiding anything. Moreover, Xia Siyu, despite her quick temper, had a mother who was both a dancer and a leading actress; etiquette came naturally to her, no need to learn it from scratch; it was in her bones.
Be it her looks, demeanor, eloquence, or etiquette standards, everything about her was beyond reproach.
She wasn’t foolish when attending such events. For the group photo in the afternoon, although she was now a top influencer, she still let the elder celebrities take the center spot, standing beside the president of the Asia-Pacific region. Although it seemed she stood off to the side, when the unedited photos were released, no one thought her status was low; they just saw her as being modest.
And then there was this: every time you saw her, you couldn’t help but be amazed, she was really so beautiful. Even the raw photos were stunning!
The afternoon group photo only invited a slightly smaller number of people. But the evening dinner saw many more attendees.
Quite a few politicians and business figures would also receive invitations to come and talk business.
The dinner began with everyone seated according to their allocated spots. As a spokesperson, Xia Siyu naturally sat with the president at the head table. Apart from her, only one or two highly respected veterans from the entertainment industry were seated at the head table.
At the adjoining table, those artists didn’t have much chance to come over, present were the editors-in-chief of fashion magazines, business elites, and owners of various major brands with business relationships. Other artists could only sit far away in the corners.
However, just as Xia Siyu settled into her seat, someone nearby called her name, “Xia Siyu.”