"Journey Together" aired its second day, and Cloudscape Group along with the Program Team’s official microblog simultaneously announced last night’s viewership ratings.
Although many netizens were mentally prepared, they couldn’t help but be shocked at the moment they saw the ratings.
"Holy smokes! Central TV Channel Three’s peak actually reached 8.6? That high?"
"What’s so surprising about that, Central TV Channel Eight has already broken through 9, a full 0.4 higher than Channel Three!"
"Does that mean "Journey Together"’s actual ratings are 17.6? My goodness, how terrifying is that!"
"Really, 20% of the country was simultaneously watching an adventure show? Don’t people have anything else to do?"
"Guys, you seem to forget that some people were holding their smartphones watching on the video app, the barrage of comments was almost flooding the screen, the viewers on that end must be in the tens of millions!"
"Awesome, the variety show really is fantastic with many highlights, definitely worth watching!"
"It’s on fire, this time it’s seriously hot!"
For ordinary netizens, the viewership ratings were just a spectacle; at most they’d marvel at the high numbers and then move on. But these few minor digits were like a heavy bomb for those in the industry.
At this moment, offices of major provincial television stations were filled with staff members, holding freshly served data and engaged in heated discussions after receiving the latest message.
"Central TV’s Channel Three and Eight have struck gold this time, the ratings are terrifyingly high!"
"The viewership ratings for our variety show at the same time slot somehow decreased by a whole 0.8, hitting a historical low?!"
"Incredible, our station has suffered a huge loss this time. We might have to go through this every weekend..."
"And that’s not all. I have already received a few calls from advertisers this morning, demanding a renegotiation of rates after their ads expire."
"Gentlemen, what do we do now?"
As soon as this question was asked, everyone looked anxious. Eyes darting around, their faces were all creased like bitter melons.
What else could they do? It was nothing but the same old strategies.
"How about... we change the broadcast time, switch our current variety show with one that has lower ratings, to avoid direct competition?"
"That’s just a temporary solution. I think increasing our channel’s attractiveness to the audience is what really matters."
"Revamp the variety show, let’s win back the lost viewers!"
"Bring in several popular celebrities for the next episode, let the planning department come up with new games!"
"Invite famous hosts to replace the current ones!"
That day, countless media workers received tasks that came top-down and began their miserable marathon of overtime work.
"Last night I was going crazy Keep reading on NovelHub - where stories come alive!
"What are you chatting about, no matter how good it is, it’s someone else’s show. Get back to work!"
Meanwhile, the business division responsible for variety shows at Cloudscape Group was also buzzing, with phones ringing from time to time and papers flying everywhere, and the staff members were all beaming.
By the time Lin Chuan, who had slept in, arrived at his office, he saw his assistant rushing over with a notebook.
"Director Lin, this morning alone I’ve received invitations from five station masters for a casual meal with you. What do you think..."
Hmph, as if he didn’t know what these people were after.
They were all eyeing the broadcast rights to "Journey Together" Season Two.
Lin Chuan chuckled coldly, his thoughts returning to four years ago when he first brought the proposal for "Journey Together" to the negotiating table.
"Four years ago, how much did I struggle to win the broadcast rights from the TV stations? Now, it’s my turn to play the big shot, hehehe..."
The assistant’s eyes swiveled around before he too chuckled, "Got it, Director Lin, you’re planning to leave them hanging for a while?"
"You’re catching on, kid? Exactly, we have to keep them waiting, or they’ll start thinking we’re easy to talk to."
"When do you think it’s the right time to arrange a meeting?"
Lin Chuan leaned back in his executive chair, pondered for a moment, "Let’s give it a week. We’ll talk after the second episode airs, by then we’ll have enough data to back up our negotiations."
So far, only one episode had aired, and it was hard to predict future viewership trends. Negotiating at this time could lead to being undercut by the other side.
And besides... if he was going to play the big shot, he needed to do it convincingly, taking it one step at a time.
The assistant, unaware of his director’s overactive imagination, nodded understandingly and scribbled notes in his notebook.
"Also, a few big investors have inquired about next year’s program schedule. It seems they’re interested in funding us. Should we wait a bit more on that too?"
"Funding? Are they simply investing, or are they looking to integrate advertisements into the program with their investment?"
"We can pass on the pure investment; Cloudscape Group has its own investment department. But advertising integration is worth considering."
The assistant silently added a few notes to his notebook, his mind already sorting through which candidates to consider.
After delegating the tasks, Lin Chuan across the seat booted up his computer and purposefully opened his email. Upon spotting an email with a large attachment, he smiled.
"The overseas version of ’Explorers’ videos has been sent over. You take care of the rest. Adjust it and then send it to the video websites."
The assistant’s eyes instantly lit up at the news!
Overseas version videos?
He hadn’t seen them either, and he was dying of curiosity about the edited content!
"You got it, Director Lin. Rest assured, I’ll get the job done!"
During lunch, he was going to treat his eyes to a feast and be the first in the country to see the video!
The second night after "Journey Together" aired, the overseas version of "Explorers" was successfully launched on the video website.
As soon as the video website and Weibo simultaneously pushed out the news, the online community went into a frenzy!
"Damn! The overseas version of Explorers is online already?!"
"emmmm~~~ Been waiting all day, finally! I wonder what’s different from our version?"
"Editing and music are definitely different, our version has the original style."
"I’ve seen the overseas version of Explorers before, the broadcasting styles really are different, curious if there will be any surprises?"
"Got another variety show to watch tonight, thank goodness my TV is hooked up with XX video!"