Until both parties were seated, and the Executive President of Hermes for Greater China, Ms. Kelly, displayed a serious demeanor, Zhang Shihao finally confirmed that they genuinely wanted to collaborate with Wuyou Media.
Zhang Shihao’s shock was justified.
Among the many luxury brands, Hermes undeniably held a unique status.
Moreover, Hermes almost never advertised.
Of all the top-tier luxury brands, Hermes was likely the only one without a marketing department.
This wasn’t to say it didn’t engage in marketing, but rather that its marketing philosophy was distinctive. Or, in other words, having achieved its current top-tier global status, it no longer needed to lower itself to cater to anything. Instead, the trends pursued it.
Hermes was not entirely opposed to being a sponsor, but consider the institutions it had collaborated with in the past...
World-famous foundations, the Paris Olympics, various high-end charity galas...
So at this moment, the fact that he was negotiating a collaboration with Hermes felt quite surreal to Zhang Shihao.
However, being a seasoned veteran in the business world, he quickly composed himself, entered into the right mindset, and began conversing fluently in English with Ms. Kelly.
As for Zhou Wang, by this point, his interest in participating had waned, so he simply engaged in casual conversation with Lin Xiaoxiao, who was seated next to him.
If Wu Nala represented a snapshot of white-collar women in the metropolis, then Lin Xiaoxiao might be considered her advanced version.
Just over five feet two inches tall, wearing rimless glasses, her facial features were neatly refined. Her red lips were vividly alluring, and her hair was simply pinned up, exuding a sense of elegance amidst apparent competence.
The key was that not only was she beautiful, but she was also well-educated, a proper master’s graduate of Zhejiang University. She had originally planned to study abroad but hadn’t gone due to certain circumstances those past few years...
Initially, Zhou Wang and Lin Xiaoxiao had a pleasant conversation. After all, she had looks and education, and the two were around the same age, making it fairly easy to find common topics of interest. Until Lin Xiaoxiao’s beautiful eyes turned, she chuckled and casually asked,
"Mr. Zhou, someone as outstanding as you must already have a girlfriend, right?"
Zhou Wang was momentarily stunned by this question, and glancing at Lin Xiaoxiao’s eyes through her transparent lenses, he noticed the hidden anticipation. He suddenly felt a sense of disinterest...
So, she was just another superficial woman interested in his appearance.
Zhou Wang nodded, smiling faintly, "We haven’t been together for long..."
Upon hearing this, Lin Xiaoxiao, initially disappointed, felt a glimmer of hope reignite within her. Her eyes lit up, and she quickly resumed chatting and laughing with Zhou Wang.
Zhou Wang found it rather amusing—
Having matured over the past two months, the once innocent young man was now beginning to handle people’s hearts with an "artful yet effortless" approach...
After about 40 minutes of negotiation, Zhang Shihao chuckled as he stood up, reaching out to shake hands with Ms. Kelly firmly.
Though Zhou Wang was only half listening, he roughly understood the content of the collaboration.
Given their brand strategy, Hermes would not become the official sponsor of Wuyou Night. However, Hermes would provide a batch of suits for artists under Wuyou with sizes that matched.
While there wasn’t enough time for custom-made suits, these outfits were high-end designs unavailable in the market.
Additionally, Hermes would also offer some internal gifts as small presents to be distributed at the gala, and all Wuyou Media needed to do was display a sentence prominently in the venue and at the end of the official video:
"Wuyou Night 2024 Gala party dresses and products are sponsored by Hermes."
Zhang Shihao couldn’t imagine a more advantageous partnership. After all, this level of promotion was trivial for Hermes, as its target audience had never been the general public. But for Wuyou Media...
Hermes’s friendly sponsorship significantly elevated the prestige of the event. When used appropriately, it could create a major promotional buzz.
Even from a long-term perspective, next year’s sponsorship fees were bound to rise significantly, yet countless brands would still be eager to get on board.
Moreover, this collaboration with Hermes could potentially mark the beginning of new strategies, and to exaggerate a bit, it could genuinely impact Wuyou Media’s future landscape.
With much on his mind, Zhang Shihao’s gaze toward Zhou Wang changed.
Could it be that you’re the illegitimate son of the president of Hermes?
Though times were different from a few years ago, the luxury brands Zhang Shihao had encountered always had their sights set very high. Live-stream e-commerce wasn’t suitable for products with such high price points. Who would have thought that as the leader of luxury brands, Hermes turned out to be so agreeable...
Naturally, Zhang Shihao attributed the reason to Zhou Wang.
It was the only explanation.
But there wasn’t time for Zhang Shihao to delve further. After apologizing to the group, he hurried off to arrange Hermes’s entry.
As for what he had previously said to Zhou Wang about "not being able to enter in time"...
What a joke, they had to make it in time, one way or another!
Lin Xiaoxiao also left, given the urgency. She had to quickly coordinate with Wuyou Media to allocate the outfits.
Fortunately, Hermes’s headquarters in Huaxia was located in Magic City, which was close to Hang City, making everything very convenient.
As for Zhou Wang, before leaving, he had another brief chat with Ms. Kelly on his own.